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Business User Experience UX Basics UX Design UX for Beginners UX Methods

How to kick-start a project in non-agile organisations

[vc_row][vc_column][vc_column_text]In the last couple of years of consulting, I met a variety of *new age* UXers – fresh graduates, BA turned into UXers and UX Developers. After working with them for a few months I realised that every one of them had a very different understanding of “How to kick-start a project”. They were not […]

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User Experience UX Basics UX Design UX Methods

UX process: A groundwork for effective design teams

[vc_row][vc_column][vc_column_text] User Experience practice is about innovating and finding solutions to real-world problems. Which means we need to find problems, then validate them first before trying to fix them. So how do we go about doing all this? Read on… [/vc_column_text][vc_column_text]I’ve been asked to explain a “Good UX Process” numerous times over the years in consulting. Customers […]

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Business Design User Experience UX Design UX Methods

7 tips for making UX work in Agile teams

[vc_row][vc_column][vc_column_text] Agile is here to stay. Corporates love it, start-ups embrace it and developers live by it. So there is no denying that Agile is going nowhere and we have to work with it. For a number of years, I’ve tried to align User Experience practices with Agile methods and haven’t met with great success every […]

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User Experience UX Design UX Methods

Six competencies for strong CX management

[vc_row][vc_column][vc_column_text] Customer Experience Management is bloody challenging. Delivering a consistent (and pleasurable) experience across dozens of channels requires well-defined CX practices that are deeply ingrained within the organisational culture. Forrester first published CXM maturity framework in 2011 which defines the CX practices that every firm needs to master. Naturally, a lot of companies jumped on board […]

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User Experience UX Design UX Methods

Customer experience vs. user experience

[vc_row][vc_column][vc_column_text] I was in a design meet-up a couple of weeks ago where I heard someone saying this – CX is the same as UX. And to my surprise, there were about a dozen of people who nodded (in agreement) to this statement. Now, this is where I lose my fuse! As design professionals, it’s […]

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User Experience UX Basics UX Design UX Methods

Designing for emotion

[vc_row][vc_column][vc_column_text] What is it that makes us advocates of the products we love? Why are we loyal to a few bunch of apps and websites? When I connected the dots, I realised that all the things I love in my life have one thing in common – emotional attachment. [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”What is emotional design?” font_container=”tag:h2|text_align:left|color:33333″ […]

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User Experience UX Basics UX Design UX Methods

What the heck is a UX developer?

[vc_row][vc_column width=”1/2″][vc_column_text] Yes captain obvious – you guessed it right. It is a UXer who can code. Or a Developer who can UXD. Now the real question is whether these guys exist? Or more so if they do exist, are they easy to find? My company has been trying to find a UX developer for […]

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User Experience UX Design UX Methods

Driving user experience using Kano model

[vc_row][vc_column][vc_column_text] How often are you asked to jump straight into the design without doing any research? Well, it happens to me quite often. Reason – lack of time or budget. No matter how tight the budget or timeline is, I always recommend doing some research beforehand. And  if “how to do it in a cheap and […]

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User Experience UX Basics UX Design UX Methods

What is user experience design?

[vc_row][vc_column][vc_column_text] User Experience (UX) is everything that affects a user’s behaviour and interaction with a product or service. It’s about how a person feels, understands, and perceives a product. [/vc_column_text][vc_column_text] Many people confuse UX with aesthetics of a product. User Experience Design – rather than focusing just on visual or technical aspects, largely deals with the […]